Wine and Vinyl

Art of Club activation for El Sereno Social Club

Brief: El Sereno Social Club wanted to deepen neighborhood engagement and create a memorable, community-driven gathering rooted in culture and connection.

Idea: We curated an intimate Wine & Vinyl evening—warm, soulful, and centered on analog connection. Art of Club managed the full hospitality experience and bar operations, from selecting and serving a refined lineup of wines to crafting the flow of the night. A guest DJ mixed exclusively on vinyl, spinning disco and soul across a fully analog setup that created an inviting, nostalgic atmosphere for guests to unwind and gather.

Client
El Sereno Social Club

Year
2025

At an indoor party, people are dancing, socializing, and listening to a DJ playing music on turntables. The venue has graffiti-style art on the walls, colorful lighting, and a disco ball hanging from the ceiling.
Night scene of an outdoor gathering with people socializing and enjoying drinks, illuminated by string lights, against a graffitied wall.
A woman with long wavy hair wearing headphones, holding a vinyl record, standing next to DJ equipment with turntables and a mixer, decorated with string lights, in an outdoor setting at night.

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